The World’s Most Expensive Blog
By Zul • Oct 13th, 2008 • Category: Featured Articles •
World’s most expensive blog sold at $15 million.
Blogging, when done right can be a very profitable career. It gives you a healthy monthly income, and at one point, do not be surprised to know how much it can sell.
Last year, Bob from Malaysia sold his blog, BlogOhBlog that specializes in offering WordPress themes to Jai from India for US$10,000. All transactions are done online, and in the end Bob walked away $10,000 richer, while Jai continues to maintain the blog until today.
If that’s expensive, consider this - last week, Johns Wu, the founder of Bankaholic, a blog that talks about banking, finance and investment, sent a shockwave throughout the blogosphere after agreeing to sell his blog for US$15 million dollars to BankRate, a financial information portal. Johns, who wrote most of the blog articles himself has already received $12.5 million and will receive the remaining progressively until the full ownership transition completes. The $15 million dollar acquisition is by far the world’s most expensive blog sale ever.
Through blogging, Johns receives income from Google Adsense, advertisements and affiliate programs.
Amazingly enough, the blog is only over 2 years old, and the acquisition for the financial blog was made at the time when recession is looming across the US, Europe and Asia. And while intense debate is going to justify the price of the blog acquisition, Johns walks away as the clear winner with a historic blog sale.
Other posts you may want to read:
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- 10 Reasons Why You Should Start Blogging
- Host Your Blog for Free, and Perhaps Make Money Too
- The Highest Paid CEOs in 2008
[...] As your blog grows, you’re building something that grows in value. Does it ring a bell? Yes, that’s what we call an asset. An asset is something that people would pay for when they want to acquire it, just like your house, land, stock options, gold and so on. The definition of asset is also no longer limited to tangible goods that you can touch, feel or taste. Today, a website can be valued higher than a real estate property. There have been countless of stories in the cyberspace where people started their blog with a few hundred dollars and sold it for $10,000 and even millions. [...]